April 2022

Digitization offensive at HAI: 20 million euros

Hammerer Aluminium Industries is launching a large-scale digitization offensive and investing 20 million euros in processes along the entire value chain over the next four years.

Ranshofen (08.04.2022)The aluminium expert Hammerer Aluminium Industries (HAI) is fully committed to digitization. Under the motto “Digital HAIway”, 20 million euros will be invested in the digital transformation of the HAI Group’s processes over the next four years.


“Digital HAIway” for relief and optimal positioning

In the last 15 years, the Upper Austrian HAI Group has invested around 300 million euros in high technology and is now one of the largest medium-sized companies in the aluminium processing industry in Europe. In order to ensure optimal structures for future growth and innovations, HAI relies on a digitization offensive. With 20 million euros, all processes along the value chain will be strengthened and optimized over the next four years.

“We see digitization as an opportunity to keep product quality and processes at an excellent level. On the other hand, we focus on relieving our employees – digital processes offer great potential when designing attractive workplaces. At the center of all digital projects is the human being, who is to be served by digitization”, explains CEO Rob van Gils the motives at HAI.


Digitization along the value chain

The “Digital HAIway” is followed by many project modules at the aluminium experts in Ranshofen. The ERP system is converted to the latest version S/4HANA. Plant operation at the HAI locations is optimized with predictive maintenance. An Internet of Things (IoT) landscape and big data analytics support a differentiated database for process optimization. New shop floor solutions and working with low-code technology will enrich the working world in all departments at HAI. “Our digitization offensive should enable even more targeted, better work in all areas of work. With this mission, we will drive the project modules forward over the next four years,” explains CDO Hermann Kaineder.


Active change management – ​​shaping the future together

At HAI in Ranshofen, everyone knows that the “Digital HAIway” must not be a one-way street. The innovations as a common opportunity to live is at the center of all activities, emphasizes Hermann Kaineder: “We attach particular importance to involving all employees in this process and taking them with us. Digitization can only work with people. That is why we will start a real offensive in the knowledge management of all colleagues. We don’t want to replace people, we want to simplify their everyday work.


“IT trainees and specialists for large projects welcome

In order to promote the future project of the HAI Group, ambitious career starters are sought as IT trainees for information technology and digital transformation processes. As part of the 18-month traineeship, graduates from secondary schools and young academics with an IT focus receive further training. Decisive skills for accompanying change processes can be collected. Since HAI sees itself as a large team, responsible tasks and individual projects are part of the field of work right from the start.

The aluminium expert also offers attractive positions with maximum development potential in the areas of process optimization, IT and technology. “Our course is geared towards healthy growth and so the HAI family is constantly being expanded in all areas,” says CEO Rob van Gils, explaining the current opportunities for applicants at HAI.

The HAI Group

Hammerer Aluminium Industries employs about 2,000 people. The company was founded in 2007 and has its headquarters in Ranshofen in Upper Austria as well as seven further locations in Germany, Romania and Poland. HAI can look back on a great success story. It combines dynamics and the innovative spirit of a young company with the experience of a traditional business. For 2021 HAI forecasts a turnover of about 640 million euros in the three production areas Casting (foundry), Extrusion and Processing (mechanical further processing). The products of the HAI Group can be found in the construction sector, automotive, transport and electrical engineering as well as mechanical and plant engineering.


Media contact:

Elfriede Dicker, Assistenz GF & Marketing HAI-Gruppe
Hammerer Aluminium Industries Holding GmbH
Lamprechtshausener Straße 69
5282  Ranshofen, Austria
0043 7722 891 2540
0043 664 884 61096